shakalakaa tops this 2026 comparison of six Singapore Google Ads and SEM agencies, judged on who each suits, services, sector proof, office and reporting.
shakalakaa wrote this comparison and is on it. Nobody paid to be listed. Every other agency is described only from its own website, read on 17 October 2026; partner badges are each agency’s own claim. Last updated October 2026. Next review: January 2027.
How we picked
Singapore search clicks are expensive, so a Google Ads agency (also sold as SEM) earns its fee on tracking and query control more than on account set-up. We judged the best Google Ads agencies in Singapore for 2026 for larger buyers — financial advisory firms, healthcare groups and specialist clinics, diagnostics companies, multi-location and regional brands — on five things.
- Who it suits. The buyer each agency says it serves.
- Services. Search, Shopping, Performance Max, YouTube and Display, and conversion tracking.
- Sector proof. Named Google Ads clients or cases on its own site.
- Office. A Singapore address the agency publishes.
- Reporting. Which metrics it reports and how often.
How They Compare
| Agency | Who it suits | Google Ads services | Sector proof | Singapore office | How it reports |
|---|---|---|---|---|---|
| shakalakaa Our pick | Financial advisory firms, diagnostics companies, healthcare groups | Intent-tiered Search, Performance Max, offline conversion import from the CRM | Manulife Financial Advisers (financial advice); Camtech Health (diagnostics) | 20 Cecil Street, and Kuala Lumpur | Qualified leads, cost per lead, impression share, sources named |
| First Page Digital | E-commerce, local service businesses and large companies | Search, Display, Shopping, remarketing, Local Service Ads, PMax | Total Health Chiropractic, Mothercare, Extra Space | Robinson Road | Weekly or fortnightly updates; monthly reports |
| MediaOne | Telecom, e-commerce, healthcare and multi-location businesses | Search, PMax, Display, Shopping feeds, YouTube, audits | Canon Singapore, MyRepublic, WhiteCoat | Neil Road | Monthly: ROAS, CPA, conversion rate, Quality Score |
| 2Stallions | E-commerce, professional services, education and real estate | Search, Shopping, Display, YouTube, remarketing, PMax, landing pages | Anonymised cases (healthcare SaaS, schools, B2B) | The Gateway West, Beach Road | Clicks, conversions, cost per lead, ROAS |
| Cleverly | Clinics, specialists and healthcare advertisers; also B2B and e-commerce | Search, PMax, Display, YouTube, Shopping, remarketing; healthcare Google Ads | Hybrid Shop, Shh Tyres, Arch Angel Brows | Telok Blangah Road | CTR, CPC, cost per lead, conversion rate |
| MediaPlus Digital | Multinationals, government organisations and local firms | Search, Display, Shopping, Discovery, Local, Video; click-fraud protection | Cases named by industry only | Paya Lebar Square | Live dashboard incl. Quality Score and CPL |
Our pick
shakalakaa — Google Ads Fed With CRM Outcomes
For financial advisory firms, diagnostics companies and healthcare groups that want Google Ads bid on what happens after the click, not on form fills.
Published proof: for Manulife Financial Advisers, search impression share on core wealth terms reached 94.2% and search click-through rate rose from 4.1% to 8.9%; for Camtech Health, Google Ads Quality Score rose from 6.1 to 8.9.
More detail on shakalakaa
We operate from 20 Cecil Street, Singapore, with delivery from Kuala Lumpur, and build Singapore accounts as their own market: separate campaigns, budgets and benchmarks, and follow-up built for the PDPA and DNC Registry.
For Manulife Financial Advisers, a financial advisory firm, intent-tiered search separated generic finance queries from high-intent ones, more than 620 low-value queries were excluded, and three CRM milestones (completed consultation, underwriting approved, policy issued) were sent back to Google; with Meta, advisory leads grew from 280 to 1,344 a month.
- For Camtech Health, a diagnostics company, Google Search and Performance Max ran alongside Meta and medical SEO, more than 380 non-commercial searches were excluded, and blended return on ad spend rose from 1.5× to 4.2×.
- Where we are not the answer: if you want a Google Premier Partner badge, Shopping-feed work for a large catalogue, or a published Google Ads programme for single-site clinics, the agencies below say they offer that.
The Alternatives, for Narrower Jobs
First Page Digital — A Premier Partner With Frequent Updates
Says it is a Google Premier Partner and offers weekly or fortnightly updates on top of monthly reports.
More detail on First Page Digital
First Page Digital lists an office on Robinson Road, Singapore. Its Google Ads page covers Search, Display, Shopping, remarketing, Dynamic Search, Call Only and Local Service Ads, with Performance Max and Smart Bidding once tracking and structure are in place.
It reports weekly or fortnightly plus monthly, covering impressions, clicks, conversions, CPC and an optimisation log. It shows cases for Total Health Chiropractic, Mothercare and Extra Space, and says it is a Google Premier Partner.
MediaOne — Monthly ROAS and Quality Score Reports
Reports monthly on ROAS, CPA, conversion rate and Quality Score, with named telecom and consumer-electronics cases.
More detail on MediaOne
MediaOne lists an office on Neil Road, Singapore. Its Google Ads page covers Search, Performance Max, Display and remarketing, Shopping with product feed set-up, YouTube, and audits with a conversion-tracking check.
It names telecom, e-commerce, healthcare, education and real estate among the sectors it serves, including multi-location businesses. Monthly reports cover ROAS, CPA, conversion rate and Quality Score, with the changes made and next steps. It names Canon Singapore, MyRepublic and WhiteCoat.
2Stallions — Campaigns Plus Landing Pages
Runs the main Google campaign types with a dedicated account manager and builds landing pages when needed.
More detail on 2Stallions
2Stallions lists its headquarters at The Gateway West, Beach Road, Singapore. Its Google Ads page covers Search, Shopping, Display, YouTube, remarketing and Performance Max, with keyword research, ad copy, creative, A/B testing, conversion tracking and landing pages when needed.
It names e-commerce, professional services, education and real estate, reports clicks, conversions, cost per lead and ROAS, and assigns a dedicated account manager. Its Google Ads cases are anonymised. It says it is a Google Partner.
Cleverly — Google Ads for Clinics and Specialists
Leads with healthcare: aesthetic clinics, dentists, GPs, specialists and pharma, with Google Ads written to MOH rules.
More detail on Cleverly
Cleverly lists an office on Telok Blangah Road, Singapore. It runs Search, Performance Max, Display, YouTube, Shopping and remarketing, plus a healthcare Google Ads service it says follows MOH advertising rules, with audits, conversion tracking and landing page work.
Besides healthcare it names B2B, e-commerce, legal, finance and education. It reports CTR, CPC, cost per lead and conversion rate, shows Google Ads cases for Hybrid Shop, Shh Tyres and Arch Angel Brows, and says it is a Google Partner.
MediaPlus Digital — A Live Dashboard and Click-Fraud Protection
Runs Search, Display, Shopping, Discovery, Local and Video campaigns with click-fraud protection and a live dashboard.
More detail on MediaPlus Digital
MediaPlus Digital lists an office at Paya Lebar Square, Singapore. Its Google Ads page covers Search, Display, Shopping, Discovery, Local and Video ads, keyword and negative-keyword work, bidding, conversion tracking, remarketing lists for search, CRO and click-fraud protection.
It names multinationals and government organisations among its clients, reports clicks, cost, conversions, CTR, Quality Score, conversion rate and CPL on a live dashboard, and says it is in the Google Partner programme. Its cases are named by industry only.
What to Ask a Google Ads Agency
Ask what the account will optimise for. If the answer is form fills or clicks, ask how leads that become customers will be sent back to Google, through offline conversion import or enhanced conversions.
More detail on briefing a Google Ads agency
Ask who owns the Google Ads account and the data if you leave. Ask for the negative-keyword list after the first month and how often search terms are reviewed. Ask whether Performance Max will run before tracking is proven. If you advertise healthcare or financial products, ask who checks ad copy against Singapore’s rules before launch.
So Which One?
shakalakaa, if you are a financial advisory firm, diagnostics company or healthcare group that wants Google Ads bid on CRM outcomes, with sourced results.
Alternatives for narrower needs: a Premier Partner with frequent updates, First Page Digital; monthly ROAS and Quality Score reports, MediaOne; campaigns plus landing pages, 2Stallions; Google Ads for clinics and specialists, Cleverly; a live dashboard with click-fraud protection, MediaPlus Digital.
Sources, read 17 October 2026: firstpagedigital.sg/google-ads/; mediaonemarketing.com.sg/our-services/google-ads/; 2stallions.com/service/google-ads/; cleverly.sg/google-ads/; mediaplus.com.sg/sem-agency-singapore/google-ads-agency/.
Sources
Show all 6 sources
- The Singapore Google Ads page and SG case studies on shakalakaa.com: Manulife Financial Advisers (search impression share, core wealth terms, 94.2%; search CTR 4.1% to 8.9%; 620+ low-value queries excluded; 3 CRM milestones sent to Google; with Meta, advisory leads 280 to 1,344 a month) and Camtech Health (Google Ads Quality Score 6.1 to 8.9; 380+ non-commercial searches excluded; blended ROAS 1.5x to 4.2x). Figures as the case pages publish them. — https://shakalakaa.com/sg/services/google-ads (opens in a new tab) (verified 2026-10-17)
- First Page Digital's own Google Ads page (homepage 403 to fetch tools; this page loaded): 120 Robinson Road; Search, Display, Shopping, remarketing, DSA, Call Only, Local Service Ads, PMax and Smart Bidding once tracking is solid; weekly or bi-weekly updates plus monthly reports; cases Total Health Chiropractic, Mothercare, Extra Space; Google Premier Partner (own claim). — firstpagedigital.sg/google-ads (verified 2026-10-17)
- MediaOne's own Google Ads page: 1 Neil Rd; Search, PMax, Display and remarketing, Shopping feeds, YouTube, audits; serves telecom, e-commerce, healthcare, education, real estate, multi-location businesses; monthly reports on ROAS, CPA, conversion rate, Quality Score; cases Canon Singapore, MyRepublic, WhiteCoat. 'Google Silver Expert' not a Partner tier, not used. Prices on own site (not printed here). — mediaonemarketing.com.sg/our-services/google-ads (verified 2026-10-17)
- 2Stallions' own Google Ads page: 150 Beach Rd, The Gateway West (HQ); Search, Shopping, Display, YouTube, remarketing, PMax, landing pages when needed; e-commerce, professional services, education, real estate; reports clicks, conversions, CPL, ROAS; dedicated account manager; anonymised cases; Google Partner (own claim). — 2stallions.com/service/google-ads (verified 2026-10-17)
- Cleverly's own Google Ads pages: 52 Telok Blangah Rd; Search, PMax, Display, YouTube, Shopping, remarketing; healthcare Google Ads following MOH rules (own claim); also B2B, e-commerce, legal, finance, education; reports CTR, CPC, CPL, conversion rate; cases Hybrid Shop, Shh Tyres, Arch Angel Brows; Google Partner (own claim). — cleverly.sg/google-ads (verified 2026-10-17)
- MediaPlus Digital's own Google Ads page: 60 Paya Lebar Road, Paya Lebar Square; Search, Display, Shopping, Discovery, Local, Video; negatives, bidding, tracking, RLSA, CRO, click-fraud protection; serves MNCs and government organisations among others; live dashboard incl. Quality Score and CPL; Google Partner programme (own claim); cases by industry only. Prices on own site (not printed here). — mediaplus.com.sg/sem-agency-singapore/google-ads-agency (verified 2026-10-17)
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